Refresh platform content

How to audit your platform content for relevance and freshness

Keeping your community platform content up to date is just as important as adding new content. Over time, services change, events expire, and group activities evolve. A regular content audit helps ensure your platform reflects what’s currently available and useful for your community today—not what used to be.

Why content audits matter

Help users find what they need now

Outdated information creates confusion and frustration.

Support content quality

Fresh, relevant listings build trust and make your platform feel alive.

Keep your structure tidy

A clean directory makes navigation and discovery easier.

How to audit for outdated or irrelevant content

1. Identify inactive or expired content

Flag anything:

  • With past dates (events or time-sensitive projects)
  • That hasn’t been edited in 6–12 months
  • Referring to COVID-era or emergency-only services
  • That references outdated programmes or contact details

2. Review for tone, formatting and relevance

Are listings written clearly and accessibly? Do they reflect the current community context, priorities or seasons?

3. Contact members to update their listings

Give members a chance to update their content, or archive it if it’s no longer relevant.

4. Highlight the most relevant, seasonal or useful content

Curate up-to-date listings and feature them on your homepage, newsletter or social posts to reward active contributors.

Message all members

Spring clean campaign – all members

Subject: Help us keep (Platform Name) fresh and relevant

Body:

Hi,

We’re doing a seasonal refresh of (Platform Name) to make sure listings are useful and current.

Could you take a moment to review your content? Small updates make a big difference to people using the platform.

👉 Log in and check your listings

It’s not just about removing outdated content—it’s about making space for the right information to shine. A clean, current platform is more helpful, more trusted and more likely to grow.

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